The characteristic cultural system of the company is represented by the cultural pyramid, which shows that it is guided by mission, vision and values, determines strategic development goals, builds six support systems for ideas, consolidates basic management, and achieves aspirations and coordination through two-way communication. Laying the foundation for the company's excellent development.
Provide customers with superior quality;
Build a platform for employees to realize their dreams;
Increase equity value for shareholders;
Contribute to a low-carbon society;
Across the global rubber industry.
Interpretation: Take the five major parties as the starting point for determining corporate values, and use this to guide and restrict the behavior of all employees. Create a learning organization, so that all employees can participate in the pursuit of excellence and achieve self-worth; provide scientific and technological innovation to provide products and services that exceed customer expectations; increase production and efficiency, save energy and reduce consumption, increase shareholder investment value; fulfill social responsibility, save energy Reduce emissions and produce safely; establish a good supply chain relationship, and work with suppliers and customers to promote the development of the rubber industry.
Make rubber more useful
Explanation: "Innovation makes dreams", Comay will deeply explore the potential of rubber auxiliaries through innovation and technology, give rubber higher performance and longer life as its responsibility, and promote the development of rubber auxiliaries industry.
Create excellent Comay, and be the trusted supplier of choice for the global rubber industry.
Interpretation: Pursuing excellence is the eternal goal of Kemai, to create outstanding products with technological leadership, to create an excellent image with the Kemai brand, to create a market environment centered on customers, and to provide excellent services, making Kemai the first priority for domestic and foreign customers. select.